How do car insurance companies give you a quote online?

As the question says. When you go online to GEICO based on the information you provide they give you a quote. You can then purchase it on the spot. How do they get this quote? Do they run a CLUE report right away?

I ask for 2 reasons. What if you unknowingly left some details out about your driving history? I remember i got an online quote and i called GEICO to purchase it over the phone and after they ran the CLUE report they gave me a cheaper quote

My friend went onto GEICO when he was looking for a cheaper insurance rate and it quoted him $150 a month online. For whatever reason instead of buying it he called GEICO and asked for a clue report because he wanted to know what was on his drivers record. After they pulled his CLUE they re-quoted him at $275 a month. Would he have been able to get the $150 if he kept his mouth shut?

Update:

This wasn't a case of dishonesty. I was just wondering how online quotes were given and the first response answered my question. My friend gave all of his information correctly and was given a $150 online quote. After he himself requested a CLUE report the quote was lifted to $275 because he had injury claims paid out on a claim for a passenger in his vehicle. However on the online quote it only asks for accidents and over/under 1,000. It doesn't ask for injury claims.

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